Ideas you can feel.
I make digital products easier to understand, harder to forget.
Tools
The best digital experiences do not ask for attention. They reward it. Every gesture, frame and transition should make the product clearer and the idea more human.
Strategy, interaction and motion are one continuous design decision.
Pull the line across each film to move through it at your own pace, then take the wheel in a real time Blueprint drive.
A modular motion language that turns complex states into clear, continuous feedback built to feel native to the product.
Align the ambition, audience and decision that matters most.
Prototype the feeling before polishing the surface.
Test behavior, rhythm and edge cases in context.
Carry the idea through motion, handoff and production.
Jakob brings clarity and depth where direction is still being defined, always designing the experience in context, never as decoration.
Product collaborator · Automotive & digital systems
Experience across selected brands Selected brands reflect Jakob's own professional experience. Some work was carried out indirectly through agencies, consultancies or other contracting partners.
I work across interfaces, motion and real-time 3D — and bring in trusted specialists when a project needs more hands.
Experience Designer · Lecturer, HfG Offenbach
Making product ideas tangible through spatial thinking, real time 3D and early prototyping. Fifteen years between film, space, light and screens.
2025–now
Moviadesign Studio · Frankfurt
Self-employed. Experiences across interfaces, motion, light and real-time 3D — from first idea to working prototype.
2020–2025
Porsche AG · Weissach
Motion and visual concept, styleguide for Macan Electric and Cayenne. Interior light animation, welcome and leaving sequences, drivable prototypes.
2019–2020
Opel · Rüsselsheim
Digital cockpit for Corsa and Astra. Led design asset production and the styleguide for cluster and center stack.
2018–2019
Renner Produktgestaltung · Frankfurt
3D and motion for international clients. Built HMI motion pipelines and style guidelines.
2012–2018
Kunzberg · Frankfurt
Brand spaces and media for world trade shows. Expo 2017 “Sun Experience” — 360°/720° immersive projection. Storyboards, previs, team direction.
2010–2012
HfG Offenbach
Seminars in motion, storytelling and visual rhythm. Supervised student projects in animation and digital media.
Study
HfG Offenbach · UC Santa Barbara
Motion design, film, typography and interactive media. Exchange at UCSB: film, media history, visual communication.
A first hand perspective from someone I've worked with on products, teams and ambitious ideas.
About Jakob List
What qualities distinguish an individual as a leader? I see them all in this man. He was one of the few surprises this place/agency was planning for me, probably the biggest one. Besides a friend, he acts like a lighthouse in every step I give. A true human being! Cheers Jakob, never change a pixel in your behavior!
Projects, collaborations, teaching or a coffee in Frankfurt. I read every message myself.
